
Our Impact On The Community
We value the positive impact organized sport and recreation has on youth development. We're proud to work hand-in-hand with dedicated parents and coaches to help engage families and grow participation in sport throughout the northern Door community.
About NDSR
In 2020, I began teaching swimming lessons for friends at local hotel pools, and soon enough, I was getting weekly requests for more. I figured I needed a simple way for families to sign up and pay, so I purchased an online registration portal—overkill at first, but I went with it anyway.
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To help cover the cost of the software, I reached out to other coaches and instructors that I knew, to see if they wanted to utilize the platform for their own leagues and programs. I onboarded 2 other youth sport leagues in the first year.
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I also wanted to connect with more families looking for sports options. I pitched a catalog idea to some local businesses, and they signed on sign unseen. I put together the listings and mailed the first edition in February 2023.
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What I've learned over the years is that northern Door County has the same recreational needs as many areas across the U.S. but has lacked a centralized system to manage them. Coaches and instructors face inconsistent program structures due to reliance on transient volunteers and parents, disrupting quality and participation. Word-of-mouth marketing further complicates outreach, especially for new families. Northern Door Sports and Recreation addresses these challenges by providing a streamlined administrative solution. Acting as a recreational district coordinator from Ellison Bay to Egg Harbor, it offers coaches and instructors tools to simplify registration, enhance program stability, and connect with families, freeing them to focus on coaching while boosting engagement and retention.
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- Rachel Stollenwerk, founder and coach
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Our Services
We offer a wide range of services and always adapt to the unique needs of the coaches and clubs we work with. Our services include, but are not limited to:​​​
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Online program registration
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Facility reservation management
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League management
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Membership management
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Online credit card processing
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Payment collection for registration fees
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Program and Revenue reporting
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Content creation
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Consulting
In addition, working with us connects your programs and leagues into the Northern Door Sports and Recreation network. We are your direct link to families and individuals who are looking for the programs and leagues you offer. We keep the community informed on whats going on and how to sign up.
Work With Us!
Northern Door Sports and Recreation is a partner to local clubs, associations, sports facilities and independent instructors/coaches, to find and implement solutions that improve your ability to provide quality sports and recreational opportunities to the public.
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If you resonate with any of the following scenarios then we encourage you to connect with us.
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Do you run a league and find it challenging to find volunteers to manage administrative duties?
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Do you struggle with coach turnover or finding committed coaches?
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Are you a coach or instructor who loves to teach but doesn't have the capacity to invest in a full-blown business?
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Are you a facility manager who has space and wants to fill it?
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Are you ready to grow and make your offerings available direct to the public?
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Do you have unique administrative needs that need support but not enough for a full-time hire?
